for its easy user interface that's designed for individuals who don't necessarily have programming or Photoshop expertise. We evaluated its Pro package, which lets you create up to seven tabs. We like that its photo-upload tool makes it easy to crop, shrink and enlarge your images to meet the dimensions of its Facebook template's components.
Pagemodo's interface lets you choose from an array of Facebook layouts, or you can upload your own designs. It provides images with its templates, but they only fulfill a narrow window of utilization, so plan on generating your own images outside of the service's web interface.
In evaluating Pagemodo, we used one of its templates to design a Facebook tab. We will say that the service's template designs are rigid – we were unable to remove components such as the mini-captions for each of the images or the coupon code text it required us to place over our central image.
However, we found that creating a reveal-page tab is a straightforward process with this service's setup. A reveal-page tab includes two sets of content – one that non-fans see and one that potential fans can see if they click the Like button at the top of the page. We tested this function in each of the Facebook tab creation services we reviewed, and of all of them, Pagemodo has the easiest process. We also found that its process for publishing a tab to the Facebook application is seamless.
Where Pagemodo doesn't measure up to its competition is in its selection of business-promotion widgets, such as the ability to insert an RSS feed, run a poll or contest, contact forms, add a Twitter feed, maps or music to your Facebook tab. In addition, it doesn't provide a place to insert HTML or JavaScript code. However, the company will soon launch Pagemodo 2.0, which will add many of these tools.
It has only been since February 2011 that Facebook created iframes, which allow programmers to use common programming languages such as HTML and JavaScript to develop Facebook page tabs. Doing so has allowed companies like Pagemodo to provide do-it-yourself Facebook tab creation services. And it hasn't taken long for Pagemodo and its competitors to identify creative applications for Facebook tabs that will help spread the word about your cause or build your business.
Pagemodo is one of five of the services we reviewed that doesn't require establishing a password to open an account. Instead, it is able to verify your identity by having you log in to your Facebook account through the Pagemodo web interface. Doing so saves you from one more password to remember, and the process is safe and secure.
The design interface lets you add links to text or hotspot hyperlinks to images that you upload to its template components. The service also lets you customize your tab label name.
ShortStack earns our
TopTenREVIEWS Silver Award for offering an exceptionally diverse set of tab templates, modules and apps. The company is designed to create do-it-yourself
Facebook fan pages for individual special interests, nonprofit organizations, small businesses, corporations and third-party web designers. Additionally, ShortStack does not require programming or Photoshop expertise. You can use it to create custom Facebook pages for a monthly subscription that's a fraction of the cost of paying a web developer by the hour.
You can choose between four packages, including All You Can Eat, Full Stack, Short Stack and Surprisingly Free. What else would you expect from a company called Pancake Laboratories Inc.? When we evaluated the Short Stack package designed for individuals and small businesses, we liked that it offers attractive template designs with images that you can use for a variety of purposes and that give you the ability to upload your own designs. The Short Stack package will let you upload 10 tabs each to an unlimited number of Facebook pages. You are only limited to 25,000 fans among them all before you must upgrade to a more advanced package.
However, ShortStack's powerful design interface is not initially intuitive. We experienced some confusion when we attempted to create a reveal page tab, a tab that contains two sets of content – one that will be viewed by non-fans and another that will be viewed by those who have clicked the Like button. Even though the service displays selectable fan and non-fan buttons on each of its templates' widgets within the design interface, you actually have to go through the Options tab in the editing mode to set a widget as exclusively non-fan or fan content.
You cannot delete a tab through ShortStack but instead must delete it through your Facebook page's administration options. In addition, once a tab goes live, you cannot make changes to it. Instead, you must make a new tab with the changes you wish to reflect. We understand that ShortStack is set up this way to measure a tab's analytics, which the service provides in its more advanced packages. However, we found these factors to be somewhat of an inconvenience, particularly when many of ShortStack's competitors provide these services within their interfaces.
Features:
- Custom forms to create such modules as restaurant reservations or contact forms
- The ability for your followers to give virtual gifts to their friends
- Campaigns for your followers to invite their friends to join your page
ShortStack has established a number of partnerships with other online services such as MailChimp, Flickr, Google Maps, YouTube, Vimeo, SoundCloud and FourSquare. ShortStack also lets you add a hotspot, or hyperlink, to an image within your tab design. It offers rich-text widgets that let you format the font, point size, text alignment or add hyperlinks to the words in your design.
ShortStack also offers advanced tools that you can use if you are more program savvy, including a place to insert a Flash movie; HTML, Javascript, or Google Analytics code. Or use the service's iFrame widget to display an external web page inside your tab.
Templates:
Ease of Use:
ShortStack provides two different publishing methods: Quick Publish and Custom Publish. You can publish up to 10 tabs per page using the Quick Publish option, or you can publish unlimited tabs without the ShortStack label using Custom Publish. Custom Publish requires seeing a little more back-end communication with Facebook applications, but ShortStack provides step-by-step instructions to help you through the process.
It's clear that ShortStack has a solid partnership with Facebook, which permits them to display prompts that maintain ShortStack's pleasant rapport during the publishing process.
Help & Support:
Summary:
ShortStack is one the most powerful tab creation services we reviewed, but its web interface is not initially intuitive. We like that it provides floating captions that describe the purpose of each of its features, but we would like to see the service add a get-started tutorial that provides a step-by-step overview of the basic processes. When we reviewed
ShortStack, the service inspired us to think of ways we can customize the tools it offers to promote our own Facebook fan page.
1. Social Page Builder
The recipient of our
TopTenREVIEWS Gold Award, High Impact Designer's Gold version of
Social Page Builder offers a well-rounded selection of
Facebook fan page layout templates and other features that are easy to modify and customize for your individual or business needs. Its multi-layer template designs help you build an attractive page tab without having to know HTML code or much about design techniques. Additionally, this online service is the only one we reviewed that provides a spellchecker.
Like all the do-it-yourself Facebook templates we reviewed, Social Page Builder has the challenge of educating its potential and existing customer base about utilizing not only its user interface, but also the technology and marketing tools that Facebook pages offer individuals, organizations and businesses. The tools are simple and yet powerful, so it is worth subscribing to Social Page Builder's frequent newsletter. The possibilities are endless as to how we can use this technology to promote businesses and individual causes efficiently and inexpensively.
Social Page Builder lets you develop and publish up to 15 different fan pages with 15 tabs each and unlimited fans. For example, in addition to the Wall and Info tabs, you may add tabs such as a photo gallery, YouTube feed, welcome page or seasonal promotions. Assign one as the default landing tab through the Facebook Edit Page options. Send emails to your clientele or customer base with links to tabs to advertise sales or organizational announcements.
Individuals and small businesses can now utilize custom Facebook pages like never before. Social Page Builder provides templates that encourage followers to share your messages with their friends and family. For example, you can offer a limited-time discount to followers' friends and family members who Like your page and then use it to access your website.
Features:
Social Page Builder has a WYSIWYG (what you see is what you get) design interface that lets you preview your page throughout the building process to see how it will appear when it goes live. The interface also provides a tool for inserting HTML code if you have coded tables such as Contact Us forms that you would like to add to a tab.
We had a few problems using this service's design interface with the Firefox browser, so we recommend using the latest version of Internet Explorer for the best user experience. The WYSIWYG was not accurate using Firefox. Additionally, the interface is generally more user-friendly in Internet Explorer, where the toolboxes are larger and more colorful.
Take advantage of the user manual that you can access by clicking the Help button within your account. It includes step-by-step instructions for utilizing the web interface. We had to use the manual because the interface is not initially intuitive.
To add new images or change text within your template, you must double click on an image to open the Image Editor, which will access a new layer within the template. Make sure to also use the Image Editor when you want to override a whole section within a template. When we deleted a major portion of a template from the base level and inserted our own image, it somehow attached as a separate unit of the template and appeared just below the template design when it went live, even though it did not appear that way in the service's preview window. Also, the functions to crop or shrink imported images is somewhat faulty, leaving a lot of white space around your image. We recommend cropping your images in another application before you upload them into the interface.
Note that if you want to build a reveal page tab, which has a different appearance to fans versus non-fans, choose the My Reveal Tabs button on the left side of the Template Browser page when you first log in to your account. The reveal pages are stored in a different place than your designs are.
Once you select which template you want to use, you then choose a title for your tab. Although the service doesn't let you customize the name of your tabs, it gives you an extensive list of tab names from which to choose. It also has you identify the page to which you want to publish the tab. You can also customize the names of your tabs by clicking on Apps in the Edit Page functions within your Facebook page.
You're equipped with a full toolbox of fonts, point sizes, text alignments, and text affects. It also gives you a robust and easy-to-use color pallet, as well as formatting, editing and table features. We like that you can easily add Smart Elements which are images added to a third layer of a template that consist of shapes and text that you can place on top of images to add emphasis and character to your page. Choose from image categories such as bubbles and captions, buttons, dates and times, frames and sockets, seals and guarantees, masks and sale images.
Templates:
The service offers fan-gate or reveal page functions and templates for inserting a photo collage or YouTube feed, but it doesn't provide many of the interactive tools of competing services, such as the ability to insert an RSS feed, Twitter feed, maps or background music.
Ease of Use:
Publishing to Facebook applications through the service was seamless in our experience, but it took a few tries to get our design uploaded with all the pieces in the right places. Once we became familiar with the process, however, we no longer experienced problems.
Help & Support:
The website also includes a page with answers to frequently asked questions and tutorials, and it offers a free newsletter subscription to give you convenient access to its blog. The service also provides a user manual that we recommend reviewing when you first open your account.
In addition to Social Page Builder, its parent company High Impact Designer also offers Email Design Builder and Landing Page Builder design and web hosting services that provide services with comparable quality to Social Page Builder.
Summary:
We found that the service is geared primarily toward creating Facebook pages for retail stores, but you can override elements or whole pieces of its templates and design them the way you like. We did experience some hang-ups using this service with a Firefox browser, and we once again recommend using Internet Explorer for the best user experience. Overall, however, we are impressed with
Social Page Builder's well-rounded offerings that equip a variety of users with easy-to-use tools that will give you or your small business a professional social media presence.
source : toptenreviews.com